What is Packaging?
Packaging is an exciting, dynamic profession that uniquely involves all of the following:
- Engineering
- Science
- Technology
- Design
- Environment
- Business
Packaging professionals bring to market innovative, cost-effective packaging that allows their companies to attract new customers and increase their business. They are developing revolutionary new food and drug packages that will extend the life of perishable products so they can safely be shipped all over the world..
Our society is realizing the importance of packaging, and more persons are needed to enter the packaging profession to help protect consumers, our natural resources and the environment through packages that are environmentally sound.
Packaging has various functions in today's society. It provides protection for the product it contains, for example in absorbing impacts and vibrations in distribution, and protection to humans, through features that indicate if products have been tampered with. It provides communication through symbols that are only read by machines, such as the bar codes, and intensive communication in the human environment through colors, and many printed messages that help sell the product and inform users and consumers of product attributes. Packaging provides consumers and users with enormous conveniences (for example, we can today find many products in many different sizes and at various locations, which would be nearly impossible without packaging).